ROUNDTABLE: GASTRONOMY: A SECTOR OF TOURISM OF INCREASING VALUE

ROUNDTABLE: GASTRONOMY: A SECTOR OF TOURISM OF INCREASING VALUE

Each and every one of the destinations has in some dimension, gastronomic potential. Some have become a priority product; others, however, prefer it be complementary product. Gastronomy today has increasing value in the business of tourism. Not only does it offer the opportunity to develop local economies and create skilled jobs; but it is a decisive element in cultural preservation. The authenticity of every kitchen and the quality of the products of the land that are used represent the identity of each destination, seeking to position its gastronomy as a significant part of its overall tourism strategy. The key to gastronomic tourismis understandingthat the traveler is not looking for a service, but an authentic and memorable experience.