CEO IPK International

Rolf D. Freitag, Graduated in Economics, studied in the Free University of Berlin and in the Ludwig-Maximilians University of Munich. In 1969 he founded IPK International. This company is specialized in tourist market, marketing and planning research, and is considered one of the worldwide leading tourism consultant firms. Over 45 years, IPK International has created and carried out more than 1,000 tailored tourism surveys, marketing plans and master plans for over 200 different customers -both private and public- from more than 50 countries all over the world.

Besides from such specific customer-oriented studies, IPK International also collects periodically surveys on current tourism trends, like the ‘Golden Generation Travelling European Report’, the ‘Youth Travelling European Report’, the report concerning ‘European Long Distance Travels to Asia / Pacific’, or the report on ‘Impact of the Current Terrorist Threats on the Behaviour of International Travellers’.