Founder and First CEO of Turespaña, Director of International Relations of the Tourism Writers and Journalists Federation

Ignacio Vasallo is Founder and First CEO of Turespaña. He managed the creation of the Joan Miró logotype, as well as the marketing campaigns of Spain Everything Under the Sun. Additionally, he also directed the first marketing plans for the Spanish tourism. He is Graduate in Law and Journalism, and Top Technician Civil Servant on Information and Tourism.

Besides, he has directed the Spanish Tourism Boards in Stockholm, New York, Milan, London and Paris.

Moreover, he has also been Head of the UNWTO Affiliate Members Department.

Furthermore, he has published over one thousand papers on tourism topics and participated as conference speaker in fifty countries.

Currently, he is Director of International Relations for the Tourism Writers and Journalists Federation, and a regular collaborator for El Economista, Última Hora de Palma and other media.

He has been bestowed with the Grand Cross of the Order of Queen Isabella.

Speakers